New Balance M2002 78J Black

The New Balance 2002 is your perfect everyday companion. It combines a hard-wearing mesh upper with a breathable insole for extra comfort. The flexible, wear-resistant outsole ensures durability and good grip. The sneaker has a classic low-top design with laces. It first came out in 2010 as the successor to the 2001, adopting a series of functional elements that were refined in the final version with a gel component in the heel, a more breathable upper and a sportier overall look. Initial sales gave no hint of what was to come with the New Balance 2002R. But as the decade drew to a close, the dad sneaker trend began to take hold, and the rest, as they say, is history. The "R" was added to 2002, definitively confirming the shift from performance to lifestyle, where the sneaker stands out mainly for its great comfort and pleasant materials inside and out. We owe the emblematic look of the urban sneaker of the 2020s to the creative director of New Balance's Japanese division, Tetsuya Shono, who redefined American streetwear aesthetics into a trend that now rules the pavements. So claim your own crown and step into the New Balance 2002R. Suede upper: leather buffed on the flesh side, with the fibres left on the surface, suede is less prone to damage than nubuck. N-ergy cushioning midsole: N-ergy cushioning is a technology developed by New Balance. It uses a responsive thermoplastic gel that provides excellent shock absorption and a springy return, making it ideal for sports activities. Unlike traditional foam-based cushioning, N-ergy contains no air cells, allowing a quick return to its original shape after compression. This technology provides a smooth heel-to-midfoot transition and helps spread impact effectively. Ndurance®: a highly durable rubber compound developed by New Balance for the areas of the sole under the most stress. It is applied strategically to the heel and outer edges, where the most friction and wear occur. Thanks to its specific molecular structure, Ndurance® delivers maximum durability even under intensive use on hard tarmac. This significantly extends the life of the shoe without compromising flexibility or comfort, making it the ideal choice for high-mileage runners.

-Breathable insole
-Durable, wear-resistant outsole
-Flexible and cushioning
-Hard-wearing mesh upper
-Low top with lace closure
-Style: M2002 78J

Check the size guide. Follow the washing instructions on the label.